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What are Google's recommendations based on?
How does Google know what exactly to recommend? As the system itself indicates, recommendations are the result of a large number of complex algorithms. Google evaluates several parameters of the advertising account and forms a list of actions to improve the effectiveness of campaigns.

If you have a new account and have just launched campaigns, the recommendations section will be empty, as the system needs statistics and time to process the data. The advice is based on data for a period of 7 to 90 days. Usually it is 28 days.

The recommendations feature analyzes your account performance data, campaign settings, and Google search trends. Based on all of this, the system generates suggestions to improve the effectiveness of your advertising. That is, recommendations may be different for each account and will depend on your settings, goals, and type of business.

There are two main types of recommendations: regular and automatic. In fact, these are the same tips, but the difference lies in the method of their application.

The standard recommendations phone number database will not make any changes to your account until you apply them yourself.

Automatic recommendations can be found in the same section by clicking on "Automatic application". As you can understand from the name, such advice will be implemented automatically when the system deems it necessary.
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